Implementation of personalization tactics by retailers worldwide in H1 2018

Published by Statista Research Department, Dec 10, 2024
This statistic presents leading personalization tactics to be implemented according to retail professionals worldwide in the first half of 2018. According to the findings, 57 percent of retailers were using e-mails triggered by online behavior.

Personalization tactics used by retail professionals worldwide as of 1st half 2018

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Release date

August 2018

Region

Worldwide

Survey time period

H1 2018

Number of respondents

276 respondents

Special properties

retail professionals

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