Mexico: most trusted non-luxury automotive brands 2018

Published by
Mathilde Carlier,
Jul 21, 2021
This statistic presents the most trusted automotive brands in Mexico in the second quarter of 2018, by brand strength score. In that period of time, Volkswagen ranked first with an overall score of 66 percent in most trusted automotive brand. Nissan and Honda followed up in second and third place respectively.

Most trusted automotive brands in Mexico in the second quarter 2018, by brand strength score

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Release date

June 2018

Region

Mexico

Survey time period

Q2 2018

Supplementary notes

The study is based on the response of 600 new vehicle intenders in Mexico and intends to measures the strength of the consumer-brand relationship.

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