This statistic shows the preferred methods for accessing information about enrolled loyalty programs among Millennials in the United States in 2018. In 2018, 46 percent of respondents stated that they preferred to access information about loyalty programs of which they were a member through a mobile app on their phone.
What is your preferred method for accessing your rewards program info (points balance, redemption info, available rewards, etc.)?
Characteristic
Share of respondents
Smartphone - through a mobile app
46%
Smartphone - via a link in a text message
28%
Smartphone - mobile wallet (Apple Wallet, Android Pay)
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CodeBroker. (March 25, 2018). What is your preferred method for accessing your rewards program info (points balance, redemption info, available rewards, etc.)? [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/907711/millennial-preferred-method-for-accessing-retail-loyalty-program-info-us/
CodeBroker. "What is your preferred method for accessing your rewards program info (points balance, redemption info, available rewards, etc.)? ." Chart. March 25, 2018. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/907711/millennial-preferred-method-for-accessing-retail-loyalty-program-info-us/
CodeBroker. (2018). What is your preferred method for accessing your rewards program info (points balance, redemption info, available rewards, etc.)? . Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/907711/millennial-preferred-method-for-accessing-retail-loyalty-program-info-us/
CodeBroker. "What Is Your Preferred Method for Accessing Your Rewards Program Info (Points Balance, Redemption Info, Available Rewards, Etc.)? ." Statista, Statista Inc., 25 Mar 2018, https://www.statista.com/statistics/907711/millennial-preferred-method-for-accessing-retail-loyalty-program-info-us/
CodeBroker, What is your preferred method for accessing your rewards program info (points balance, redemption info, available rewards, etc.)? Statista, https://www.statista.com/statistics/907711/millennial-preferred-method-for-accessing-retail-loyalty-program-info-us/ (last visited December 22, 2024)
What is your preferred method for accessing your rewards program info (points balance, redemption info, available rewards, etc.)? [Graph], CodeBroker, March 25, 2018. [Online]. Available: https://www.statista.com/statistics/907711/millennial-preferred-method-for-accessing-retail-loyalty-program-info-us/
