This statistic depicts the barriers to online fashion shopping according to non-buyers in India as of February 2018. As of this date, around 40 percent of non-buyers in India stated that the lack of touch and feel was a barrier to making purchases of fashion products online.
Barriers to online fashion shopping according to non-buyers in India as of February 2018
Characteristic
Share of non-buyers
-
-
-
-
-
-
-
-
Exclusive Premium Statistic
To access all Premium Statistics, you need a paid Statista Account
The original survey question was phrased as follows: "Could you please tell me the top 3 reasons why you didn't buy this [category] online? Only top rank considered for analysis.".
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
BCG, & Google. (February 16, 2018). Barriers to online fashion shopping according to non-buyers in India as of February 2018 [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/905159/india-barriers-to-online-fashion-shopping-for-non-buyers/
BCG, und Google. "Barriers to online fashion shopping according to non-buyers in India as of February 2018." Chart. February 16, 2018. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/905159/india-barriers-to-online-fashion-shopping-for-non-buyers/
BCG, Google. (2018). Barriers to online fashion shopping according to non-buyers in India as of February 2018. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/905159/india-barriers-to-online-fashion-shopping-for-non-buyers/
BCG, and Google. "Barriers to Online Fashion Shopping According to Non-buyers in India as of February 2018." Statista, Statista Inc., 16 Feb 2018, https://www.statista.com/statistics/905159/india-barriers-to-online-fashion-shopping-for-non-buyers/
BCG & Google, Barriers to online fashion shopping according to non-buyers in India as of February 2018 Statista, https://www.statista.com/statistics/905159/india-barriers-to-online-fashion-shopping-for-non-buyers/ (last visited August 24, 2024)
Barriers to online fashion shopping according to non-buyers in India as of February 2018 [Graph], BCG, & Google, February 16, 2018. [Online]. Available: https://www.statista.com/statistics/905159/india-barriers-to-online-fashion-shopping-for-non-buyers/