This statistic shows the results of a survey on media channels most commonly combined with mobile ad campaigns in the United Kingdom (UK) during 2017 and 2018. Social media advertising was used most often together with mobile campaigns with 88 percent of UK marketing practitioners stating that it was the media channel used most frequently with mobile in 2018.
Ranking of advertising media being used with mobile campaigns in the United Kingdom (UK) in 2017 and 2018
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2017
2018
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* n (2018) = 85; n (2017) = 96.
This question was phrased by the source as follows: "In your experience, which media channels are used most frequently with mobile?"
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WARC. (August 20, 2018). Ranking of advertising media being used with mobile campaigns in the United Kingdom (UK) in 2017 and 2018 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/898259/ad-media-combined-with-mobile-campaigns-uk/
WARC. "Ranking of advertising media being used with mobile campaigns in the United Kingdom (UK) in 2017 and 2018." Chart. August 20, 2018. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/898259/ad-media-combined-with-mobile-campaigns-uk/
WARC. (2018). Ranking of advertising media being used with mobile campaigns in the United Kingdom (UK) in 2017 and 2018. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/898259/ad-media-combined-with-mobile-campaigns-uk/
WARC. "Ranking of Advertising Media Being Used with Mobile Campaigns in The United Kingdom (Uk) in 2017 and 2018." Statista, Statista Inc., 20 Aug 2018, https://www.statista.com/statistics/898259/ad-media-combined-with-mobile-campaigns-uk/
WARC, Ranking of advertising media being used with mobile campaigns in the United Kingdom (UK) in 2017 and 2018 Statista, https://www.statista.com/statistics/898259/ad-media-combined-with-mobile-campaigns-uk/ (last visited July 22, 2024)
Ranking of advertising media being used with mobile campaigns in the United Kingdom (UK) in 2017 and 2018 [Graph], WARC, August 20, 2018. [Online]. Available: https://www.statista.com/statistics/898259/ad-media-combined-with-mobile-campaigns-uk/
