Live sporting events often attract some of the highest TV audiences in the United States, with millions of viewers tuning in to watch the live action play out. In 2021, approximately 57.5 million viewers in the United States watched digital live sports content at least once per month, a figure that is projected to rise to over 90 million by 2025.
Number of digital live sports viewers in the United States from 2021 to 2025
(in millions)
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Number of digital live sports viewers in the United States from 2021 to 2025
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individuals of any age who watch live sports content at least once per month over the course of the season of at least one sport; excludes highlight viewing and viewing of nonline content; excludes eSports; excludes Olympics content
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eMarketer. (June 8, 2021). Number of digital live sports viewers in the United States from 2021 to 2025 (in millions) [Graph]. In Statista. Retrieved February 19, 2025, from https://www.statista.com/statistics/1127341/live-sport-viewership/
eMarketer. "Number of digital live sports viewers in the United States from 2021 to 2025 (in millions)." Chart. June 8, 2021. Statista. Accessed February 19, 2025. https://www.statista.com/statistics/1127341/live-sport-viewership/
eMarketer. (2021). Number of digital live sports viewers in the United States from 2021 to 2025 (in millions). Statista. Statista Inc.. Accessed: February 19, 2025. https://www.statista.com/statistics/1127341/live-sport-viewership/
eMarketer. "Number of Digital Live Sports Viewers in The United States from 2021 to 2025 (in Millions)." Statista, Statista Inc., 8 Jun 2021, https://www.statista.com/statistics/1127341/live-sport-viewership/
eMarketer, Number of digital live sports viewers in the United States from 2021 to 2025 (in millions) Statista, https://www.statista.com/statistics/1127341/live-sport-viewership/ (last visited February 19, 2025)
Number of digital live sports viewers in the United States from 2021 to 2025 (in millions) [Graph], eMarketer, June 8, 2021. [Online]. Available: https://www.statista.com/statistics/1127341/live-sport-viewership/
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