During a 2018 survey, six percent of respondents from Brazil stated they used a fitness band, down from seven percent a year earlier. In Latin America, wearable devices made only 0.6 percent of consumer device sales.
Penetration rate of fitness bands in Brazil from 2015 to 2018
This question was phrased by the source as follows: "Which of these devices or equipment do you own or have used recently?" The source doe snot provide information about the age of survey respondents or the exact date of survey. Figure for 2015 comes from an earlier report.
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Deloitte. (October 22, 2018). Penetration rate of fitness bands in Brazil from 2015 to 2018 [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/895539/brazil-use-rate-fitness-bands/
Deloitte. "Penetration rate of fitness bands in Brazil from 2015 to 2018." Chart. October 22, 2018. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/895539/brazil-use-rate-fitness-bands/
Deloitte. (2018). Penetration rate of fitness bands in Brazil from 2015 to 2018. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/895539/brazil-use-rate-fitness-bands/
Deloitte. "Penetration Rate of Fitness Bands in Brazil from 2015 to 2018." Statista, Statista Inc., 22 Oct 2018, https://www.statista.com/statistics/895539/brazil-use-rate-fitness-bands/
Deloitte, Penetration rate of fitness bands in Brazil from 2015 to 2018 Statista, https://www.statista.com/statistics/895539/brazil-use-rate-fitness-bands/ (last visited December 21, 2024)
Penetration rate of fitness bands in Brazil from 2015 to 2018 [Graph], Deloitte, October 22, 2018. [Online]. Available: https://www.statista.com/statistics/895539/brazil-use-rate-fitness-bands/
