Mobile app categories with highest uninstall rate 2023

Published by Laura Ceci, Apr 17, 2024
As of October 2024, mobile dating apps on Android reported an uninstall rate of approximately 65 percent. Mobile gaming apps ranked second, presenting an uninstall rate of 52 percent in the examined period. In comparison, mobile apps in the travel category reported lower uninstall rates, 30 percent. Additionally, users appeared to be less inclined to uninstall news and magazines apps, with the category reporting an uninstall rate of approximately 31 percent.

Average Android apps uninstall rate worldwide as of November 2023, by category

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Source

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Release date

February 2024

Region

Worldwide

Survey time period

October to November, 2023

Special properties

Android only, four billion of app installs with uninstall attribution; 5,000 apps that measure uninstalls and had 3,000 non-organic installs per month

Supplementary notes

According to the source, the data is limited to Android users as uninstall tracking is restricted since the launch of iOS 15.

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Statistics on " Leading apps - top titles "

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Other statistics that may interest you Leading apps - top titles

App metrics

8

Gaming

6

Shopping

4

Social

7

Dating

5

Health & fitness

6

Video and entertainment

4

Further related statistics

13

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Topics

Leading apps - top titlesMobile app usageMobile internet usage worldwideMobile internet usage in the United StatesMobile app monetization
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