Leading fashion websites in the UK 2024, by share of voice

Published by Daniela Coppola, Jul 11, 2024
Among the leading fashion websites in the United Kingdom,next.co.uk had the highest share of voice between April and June 2024, at 8.72 percent. asos.com followed it in the ranking, with lower search visibility on Google UK. Its voice share amounted to 7.14 percent.

Leading fashion websites in the United Kingdom (UK) in the 2nd quarter 2024, by share of voice

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Release date

July 2024

Region

United Kingdom

Survey time period

Q2 2024

Supplementary notes

* Share of Voice (SoV) refers to the search visibility of a player, as a percentage of the entire market online. This 'Market' refers to thousands of the most relevant and valuable sector-specific search terms, and the thousands of players returning for each one of those individual terms. SoV was determined by analyzing 14,030 of the most commercially valuable, category-specific search terms across 40,409 sites through Google UK,

Fashion sector includes: accessories, kidswear, womenswear, menswear, and non-gender specific clothing.

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Statistics on " ASOS "

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Overview - Worldwide

7

Overview - United Kingdom

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Online traffic

8

Competitors

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Topics

Fashion e-commerce in the United KingdomE-commerce in the United Kingdom (UK)Fashion e-commerce in the United StatesFashion e-commerce in FranceFashion e-commerce worldwide
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