Global revenue of Nike from 2016 to 2021, by product category

* Figures relate to NIKE Brand wholesale equivalent revenues, which are considered non-GAAP financial measures, and are intended to provide context as to the total size of the NIKE Brand market footprint if the company had no NIKE Direct operations. NIKE Brand wholesale equivalent revenues consist of (1) sales to external wholesale customers and (2) internal sales from Nike's wholesale operations to their NIKE Direct operations, which are charged at prices comparable to those charged to external wholesale customers.
** Others include all other categories and certain adjustments that are not allocated at the category level.