For the fiscal year of 2024, 58 percent of Nike's total revenues came from non-U.S. sales. Over the years, Nike has seen quite a consistent ratio of domestic to international sales.
Nike's revenue share of U.S. and non-U.S. markets from the fiscal years of 2016 to 2024
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Nike. (July 25, 2024). Nike's revenue share of U.S. and non-U.S. markets from the fiscal years of 2016 to 2024 [Graph]. In Statista. Retrieved December 30, 2024, from https://www.statista.com/statistics/888658/revenue-share-of-nike-worldwide-by-region/
Nike. "Nike's revenue share of U.S. and non-U.S. markets from the fiscal years of 2016 to 2024." Chart. July 25, 2024. Statista. Accessed December 30, 2024. https://www.statista.com/statistics/888658/revenue-share-of-nike-worldwide-by-region/
Nike. (2024). Nike's revenue share of U.S. and non-U.S. markets from the fiscal years of 2016 to 2024. Statista. Statista Inc.. Accessed: December 30, 2024. https://www.statista.com/statistics/888658/revenue-share-of-nike-worldwide-by-region/
Nike. "Nike's Revenue Share of U.S. and Non-u.S. Markets from The Fiscal Years of 2016 to 2024." Statista, Statista Inc., 25 Jul 2024, https://www.statista.com/statistics/888658/revenue-share-of-nike-worldwide-by-region/
Nike, Nike's revenue share of U.S. and non-U.S. markets from the fiscal years of 2016 to 2024 Statista, https://www.statista.com/statistics/888658/revenue-share-of-nike-worldwide-by-region/ (last visited December 30, 2024)
Nike's revenue share of U.S. and non-U.S. markets from the fiscal years of 2016 to 2024 [Graph], Nike, July 25, 2024. [Online]. Available: https://www.statista.com/statistics/888658/revenue-share-of-nike-worldwide-by-region/