This statistic presents the most common categories purchased directly from a brand manufacturer's website by online shoppers in the United States as of June 2017. According to the findings, 61 percent of respondents purchased apparel directly from a brand manufacturer's website, while only 19 percent did so similarly for product category food and gifting.
Categories purchased directly from a brand manufacturer's website by online shoppers in the United States as of June 2017
Characteristic
Share of consumers
-
-
-
-
-
-
-
-
-
-
-
-
-
-
Exclusive Premium Statistic
To access all Premium Statistics, you need a paid Statista Account
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Astound Commerce. (August 31, 2017). Categories purchased directly from a brand manufacturer's website by online shoppers in the United States as of June 2017 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/887997/categories-purchased-directly-brand-manufacturers-website-usa/
Astound Commerce. "Categories purchased directly from a brand manufacturer's website by online shoppers in the United States as of June 2017." Chart. August 31, 2017. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/887997/categories-purchased-directly-brand-manufacturers-website-usa/
Astound Commerce. (2017). Categories purchased directly from a brand manufacturer's website by online shoppers in the United States as of June 2017. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/887997/categories-purchased-directly-brand-manufacturers-website-usa/
Astound Commerce. "Categories Purchased Directly from a Brand Manufacturer's Website by Online Shoppers in The United States as of June 2017." Statista, Statista Inc., 31 Aug 2017, https://www.statista.com/statistics/887997/categories-purchased-directly-brand-manufacturers-website-usa/
Astound Commerce, Categories purchased directly from a brand manufacturer's website by online shoppers in the United States as of June 2017 Statista, https://www.statista.com/statistics/887997/categories-purchased-directly-brand-manufacturers-website-usa/ (last visited July 22, 2024)
Categories purchased directly from a brand manufacturer's website by online shoppers in the United States as of June 2017 [Graph], Astound Commerce, August 31, 2017. [Online]. Available: https://www.statista.com/statistics/887997/categories-purchased-directly-brand-manufacturers-website-usa/