Daily newspaper readership preferences in rural India 2019-2020, by language

Published by
Tanushree Basuroy,
Jun 15, 2022
According to the Indian Readership Survey, majority of the readers across the rural regions of the south Asian country of India preferred any daily newspaper during December 2019 to March 2020. Regional daily newspapers were preferred by over 14 percent of the rural readers closely followed by Hindi dailies.

Daily newspaper readership preferences in rural India from December 2019 to March 2020, by language

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Release date

May 2020

Region

India

Survey time period

December 2019 to March 2020

Number of respondents

327,000 households.

Age group

12+

Special properties

conducted across urban and rural areas of the country.

Method of interview

Computer-assisted personal interviews (CAPI)

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