Sales value of perfumes and scents in Italy 2023, by distribution channel

Published by
D. Petruzzi,
Jun 27, 2024
In 2023, the main distribution channel in Italy for both female and male perfumes was perfumeries, which registered sales of around 701 million euros in women's perfumes that year. On the contrary, pharmacies accounted for the lowest sales value.

Sales value of perfumes and scents in Italy in 2023, by distribution channel (in million euros)

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Release date

June 2024

Region

Italy

Survey time period

2023

Supplementary notes

Data refers to products such as perfumes, fragrances, and toilet waters.

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