The statistic presents the share of marketing and agency professionals who believe it is important to know ad placement details related to AI-run ad campaigns in the United States as of June 2018. During the survey, 84 percent of responding agencies said it was important to know where and when each ad was served, while the same was true for 76 percent of marketers.
Share of marketing and agency professionals who believe it is important to know ad placement details related to AI-run ad campaigns in the United States as of June 2018
Question: How important are the following types of advertising transparency to you/your organization? - Operational Transparency - Knowing Where And When Each Ad Was Served
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Magnetic. (July 13, 2018). Share of marketing and agency professionals who believe it is important to know ad placement details related to AI-run ad campaigns in the United States as of June 2018 [Graph]. In Statista. Retrieved December 04, 2024, from https://www.statista.com/statistics/880755/marketer-view-of-operational-transparency-in-ai-run-ads/
Magnetic. "Share of marketing and agency professionals who believe it is important to know ad placement details related to AI-run ad campaigns in the United States as of June 2018." Chart. July 13, 2018. Statista. Accessed December 04, 2024. https://www.statista.com/statistics/880755/marketer-view-of-operational-transparency-in-ai-run-ads/
Magnetic. (2018). Share of marketing and agency professionals who believe it is important to know ad placement details related to AI-run ad campaigns in the United States as of June 2018. Statista. Statista Inc.. Accessed: December 04, 2024. https://www.statista.com/statistics/880755/marketer-view-of-operational-transparency-in-ai-run-ads/
Magnetic. "Share of Marketing and Agency Professionals Who Believe It Is Important to Know Ad Placement Details Related to Ai-run Ad Campaigns in The United States as of June 2018." Statista, Statista Inc., 13 Jul 2018, https://www.statista.com/statistics/880755/marketer-view-of-operational-transparency-in-ai-run-ads/
Magnetic, Share of marketing and agency professionals who believe it is important to know ad placement details related to AI-run ad campaigns in the United States as of June 2018 Statista, https://www.statista.com/statistics/880755/marketer-view-of-operational-transparency-in-ai-run-ads/ (last visited December 04, 2024)
Share of marketing and agency professionals who believe it is important to know ad placement details related to AI-run ad campaigns in the United States as of June 2018 [Graph], Magnetic, July 13, 2018. [Online]. Available: https://www.statista.com/statistics/880755/marketer-view-of-operational-transparency-in-ai-run-ads/
