This statistic displays the leading banking websites in the United Kingdom (UK) in June 2017 according to a report published by Pi Datametrics. With nearly 11 percent, moneysupermarket.com was the leading website in terms of share of voice as of June 2017. Overall, the leading 30 banking brands in the United Kingdom made up 61.3 percent of the banking sectors share of voice. The 'Others' category, which was made up of a further 45,891 websites made up 38.7 percent of SoV in June 2017.
Leading banking websites in the United Kingdom (UK) as of June 2017, by share of voice
Characteristic
Share of voice
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Banking includes; commercial and business, credit, loans and mortgages as well as retail and private banking.
Share of Voice (SoV) refers to the search visibility of a player, as a percentage of the entire market online. This 'Market' refers to thousands of the most relevant and valuable sector-specific search terms, and the thousands of players returning for each one of those individual terms. The result is a huge sub-set of search visibility and competitor / brand performance insight. According to the source, SoV was determined by analyzing thousands of the most commercially valuable, category-specific search terms in Google UK, to showcase traffic, organic performance and share of voice across more than 74,000 websites.
* The 'Others' category displays performance across every remaining site within the 'Banking' category.
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Pi Datametrics. (May 24, 2018). Leading banking websites in the United Kingdom (UK) as of June 2017, by share of voice [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/880740/leading-websites-in-the-banking-sector-in-the-united-kingdom/
Pi Datametrics. "Leading banking websites in the United Kingdom (UK) as of June 2017, by share of voice." Chart. May 24, 2018. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/880740/leading-websites-in-the-banking-sector-in-the-united-kingdom/
Pi Datametrics. (2018). Leading banking websites in the United Kingdom (UK) as of June 2017, by share of voice. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/880740/leading-websites-in-the-banking-sector-in-the-united-kingdom/
Pi Datametrics. "Leading Banking Websites in The United Kingdom (Uk) as of June 2017, by Share of Voice." Statista, Statista Inc., 24 May 2018, https://www.statista.com/statistics/880740/leading-websites-in-the-banking-sector-in-the-united-kingdom/
Pi Datametrics, Leading banking websites in the United Kingdom (UK) as of June 2017, by share of voice Statista, https://www.statista.com/statistics/880740/leading-websites-in-the-banking-sector-in-the-united-kingdom/ (last visited July 22, 2024)
Leading banking websites in the United Kingdom (UK) as of June 2017, by share of voice [Graph], Pi Datametrics, May 24, 2018. [Online]. Available: https://www.statista.com/statistics/880740/leading-websites-in-the-banking-sector-in-the-united-kingdom/
