This statistic shows the results of a 2018 survey on the opinion of European advertising professionals regarding the future impact artificial intelligence (AI) will have on their jobs. The survey found that 62 percent of industry professionals expected that AI would provide them with more time to make strategic decisions and reduce repetitive processes.
Opinion of advertising professionals on how artificial intelligence (AI) will impact their jobs in Europe 2018
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Share of respondents
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IAB Europe. (July 11, 2018). Opinion of advertising professionals on how artificial intelligence (AI) will impact their jobs in Europe 2018 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/880717/ad-industry-opinion-on-how-ai-will-change-jobs-in-europe/
IAB Europe. "Opinion of advertising professionals on how artificial intelligence (AI) will impact their jobs in Europe 2018." Chart. July 11, 2018. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/880717/ad-industry-opinion-on-how-ai-will-change-jobs-in-europe/
IAB Europe. (2018). Opinion of advertising professionals on how artificial intelligence (AI) will impact their jobs in Europe 2018. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/880717/ad-industry-opinion-on-how-ai-will-change-jobs-in-europe/
IAB Europe. "Opinion of Advertising Professionals on How Artificial Intelligence (Ai) Will Impact Their Jobs in Europe 2018." Statista, Statista Inc., 11 Jul 2018, https://www.statista.com/statistics/880717/ad-industry-opinion-on-how-ai-will-change-jobs-in-europe/
IAB Europe, Opinion of advertising professionals on how artificial intelligence (AI) will impact their jobs in Europe 2018 Statista, https://www.statista.com/statistics/880717/ad-industry-opinion-on-how-ai-will-change-jobs-in-europe/ (last visited July 22, 2024)
Opinion of advertising professionals on how artificial intelligence (AI) will impact their jobs in Europe 2018 [Graph], IAB Europe, July 11, 2018. [Online]. Available: https://www.statista.com/statistics/880717/ad-industry-opinion-on-how-ai-will-change-jobs-in-europe/