In 2019, improving company image and product marketing was the most important reason for Finnish companies to use social media. In particular, retail (99 percent), accommodation and food services (96 percent), and information and communication companies (96 percent) stated this as a reason for social media usage. Utilizing social media for recruiting purposes was most commonly used in the information and communication industry (77 percent), whereas accommodation and food service companies were most likely to receive customer feedback via social media (86 percent).
Reasons for companies to use social media in Finland in 2019, by industry
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Statistics Finland. (December 3, 2019). Reasons for companies to use social media in Finland in 2019, by industry [Graph]. In Statista. Retrieved November 05, 2024, from https://www.statista.com/statistics/878916/reasons-for-social-media-usage-among-companies-in-finland-by-industry/
Statistics Finland. "Reasons for companies to use social media in Finland in 2019, by industry." Chart. December 3, 2019. Statista. Accessed November 05, 2024. https://www.statista.com/statistics/878916/reasons-for-social-media-usage-among-companies-in-finland-by-industry/
Statistics Finland. (2019). Reasons for companies to use social media in Finland in 2019, by industry. Statista. Statista Inc.. Accessed: November 05, 2024. https://www.statista.com/statistics/878916/reasons-for-social-media-usage-among-companies-in-finland-by-industry/
Statistics Finland. "Reasons for Companies to Use Social Media in Finland in 2019, by Industry." Statista, Statista Inc., 3 Dec 2019, https://www.statista.com/statistics/878916/reasons-for-social-media-usage-among-companies-in-finland-by-industry/
Statistics Finland, Reasons for companies to use social media in Finland in 2019, by industry Statista, https://www.statista.com/statistics/878916/reasons-for-social-media-usage-among-companies-in-finland-by-industry/ (last visited November 05, 2024)
Reasons for companies to use social media in Finland in 2019, by industry [Graph], Statistics Finland, December 3, 2019. [Online]. Available: https://www.statista.com/statistics/878916/reasons-for-social-media-usage-among-companies-in-finland-by-industry/
