As of 2020, social media usage was the highest in retailing companies (96 percent) in Finland. 95 percent of companies in the information and communication industry used social media, followed by companies in accommodation and food services with 92 percent. In 2019, the most common reason for Finnish companies to use social media was improving the company image and product marketing.
Share of companies using social media in Finland in 2020, by industry
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Statistics Finland. (December 3, 2020). Share of companies using social media in Finland in 2020, by industry [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/878820/share-of-companies-using-social-media-in-finland-by-industry/
Statistics Finland. "Share of companies using social media in Finland in 2020, by industry." Chart. December 3, 2020. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/878820/share-of-companies-using-social-media-in-finland-by-industry/
Statistics Finland. (2020). Share of companies using social media in Finland in 2020, by industry. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/878820/share-of-companies-using-social-media-in-finland-by-industry/
Statistics Finland. "Share of Companies Using Social Media in Finland in 2020, by Industry." Statista, Statista Inc., 3 Dec 2020, https://www.statista.com/statistics/878820/share-of-companies-using-social-media-in-finland-by-industry/
Statistics Finland, Share of companies using social media in Finland in 2020, by industry Statista, https://www.statista.com/statistics/878820/share-of-companies-using-social-media-in-finland-by-industry/ (last visited July 22, 2024)
Share of companies using social media in Finland in 2020, by industry [Graph], Statistics Finland, December 3, 2020. [Online]. Available: https://www.statista.com/statistics/878820/share-of-companies-using-social-media-in-finland-by-industry/