This statistic shows the results of a survey on ad blocker users in Germany in 2020, broken down by age groups. According to the survey, 46 percent of internet users aged 46 to 55 years used ad blockers in Germany that year. On the other hand, 51 percent of interne users aged 15 to 25 year didn't use ad blockers during during the same period.
Share of individuals who use ad blocking software in Germany in 2020, by age group
Characteristic
Share of respondents
15-25 years
51%
26-35 years
58%
36-45 years
49%
46-55 years
46%
56 years and older
43%
Created with Highcharts 7.2.2Share of respondents51%51%58%58%49%49%46%46%43%43%15-25 years26-35 years36-45 years46-55 years56 years and older
0%10%20%30%40%50%60%70%
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* The source adds the following information: "The respondents have been selected from our Nordic, German, UK and US panels consisting of more than 1.5 million panelists and weighed to achieve representativity on the more than 14,000 respondents who completed the survey".
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AudienceProject. (August 19, 2020). Share of individuals who use ad blocking software in Germany in 2020, by age group [Graph]. In Statista. Retrieved May 01, 2025, from https://www.statista.com/statistics/875609/ad-blocker-users-in-germany-by-age-group/
AudienceProject. "Share of individuals who use ad blocking software in Germany in 2020, by age group." Chart. August 19, 2020. Statista. Accessed May 01, 2025. https://www.statista.com/statistics/875609/ad-blocker-users-in-germany-by-age-group/
AudienceProject. (2020). Share of individuals who use ad blocking software in Germany in 2020, by age group. Statista. Statista Inc.. Accessed: May 01, 2025. https://www.statista.com/statistics/875609/ad-blocker-users-in-germany-by-age-group/
AudienceProject. "Share of Individuals Who Use Ad Blocking Software in Germany in 2020, by Age Group." Statista, Statista Inc., 19 Aug 2020, https://www.statista.com/statistics/875609/ad-blocker-users-in-germany-by-age-group/
AudienceProject, Share of individuals who use ad blocking software in Germany in 2020, by age group Statista, https://www.statista.com/statistics/875609/ad-blocker-users-in-germany-by-age-group/ (last visited May 01, 2025)
Share of individuals who use ad blocking software in Germany in 2020, by age group [Graph], AudienceProject, August 19, 2020. [Online]. Available: https://www.statista.com/statistics/875609/ad-blocker-users-in-germany-by-age-group/
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