This statistic represents the result of a survey on the weekly video consumption on smartphones in the Nordics in 2017, by age group and format type. According to data published by Deloitte, smartphone video consumption decreased gradually in the older age groups. 79 percent of 18 to 24-year-olds watched short videos on their smartphone every week, compared to 17 percent of 65 to 75-year-olds.
Weekly video consumption on smartphones in the Nordics in 2017, by age group and format
Characteristic
18-24 years
25-34 years
35-44 years
45-54 years
55-64 years
65-75 years
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* The number of respondents in each country was as follows:
Sweden n=1,769;
Norway n=947;
Denmark n=1,028;
Finland n=1,038.
This question was phrased by the source as follows: "Below is a list of activities that you may do on your phone. Please state how often you do any of these."
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Deloitte. (November 6, 2017). Weekly video consumption on smartphones in the Nordics in 2017, by age group and format [Graph]. In Statista. Retrieved July 28, 2024, from https://www.statista.com/statistics/875450/weekly-video-consumption-on-smartphones-in-the-nordics-by-age-group-and-format/
Deloitte. "Weekly video consumption on smartphones in the Nordics in 2017, by age group and format." Chart. November 6, 2017. Statista. Accessed July 28, 2024. https://www.statista.com/statistics/875450/weekly-video-consumption-on-smartphones-in-the-nordics-by-age-group-and-format/
Deloitte. (2017). Weekly video consumption on smartphones in the Nordics in 2017, by age group and format. Statista. Statista Inc.. Accessed: July 28, 2024. https://www.statista.com/statistics/875450/weekly-video-consumption-on-smartphones-in-the-nordics-by-age-group-and-format/
Deloitte. "Weekly Video Consumption on Smartphones in The Nordics in 2017, by Age Group and Format." Statista, Statista Inc., 6 Nov 2017, https://www.statista.com/statistics/875450/weekly-video-consumption-on-smartphones-in-the-nordics-by-age-group-and-format/
Deloitte, Weekly video consumption on smartphones in the Nordics in 2017, by age group and format Statista, https://www.statista.com/statistics/875450/weekly-video-consumption-on-smartphones-in-the-nordics-by-age-group-and-format/ (last visited July 28, 2024)
Weekly video consumption on smartphones in the Nordics in 2017, by age group and format [Graph], Deloitte, November 6, 2017. [Online]. Available: https://www.statista.com/statistics/875450/weekly-video-consumption-on-smartphones-in-the-nordics-by-age-group-and-format/