Customer satisfaction with shopping experience in Guernsey (UK) 2017

The source adds that compared to the resident population, the survey sample includes a disproportionate share of responses from females and individuals between 45 and 65 years old. As such, survey weights have been used to 'adjust for differences between the sample and the population, corresponding to gender, age and parish.'

* The question stated here is phrased slightly different than that of the source. The respondents in the survey were asked to think about a recent purchase when they bought a non-everyday item for ten British pounds or more. The question which followed was: 'When you purchased this item, how satisfied were you with...?'

** Refers to the overall experience when shopping locally, rather than online.