Federica Laricchia
Research expert covering the global consumer technology industry
Get in touch with us nowOffline purchase channels used for buying smartphones in Belgium 2017
The statistic displays the results of a survey regarding offline purchase channels used for buying a smartphone in Belgium in 2017. As part of the survey, participants who purchased a smartphone offline were asked through which channel they had done so. According to data published by Deloitte, the preferred offline purchase channels were electronic retailers and mobile phone shops. In 2017, nearly 60 percent of respondents who had purchased their current phone offline purchased their device from an electronic retailer or mobile phone shop, whereas just five percent purchased their device directly from a manufacturer shop.
