Global Google Play app installs 2017, by source

Published by Laura Ceci, Aug 25, 2023
This statistic illustrates the distribution of worldwide Google Play app installs as of May 2017, sorted by source. A total of 69 percent of non-gaming app installs came from organic searches. Organic search accounted for 88 percent of gaming app installs.

Distribution of worldwide Google Play app installs as of May 2017, by source

CharacteristicGamesNon-games
Organic 88% 69%
Google Search 1% 1%
Third party 10% 23%
AdWords 2% 13%
Showing entries 1 to 4 (4 entries in total)
Created with Highcharts 7.2.2Share of app installs69%69%1%1%23%23%13%13%88%88%1%1%10%10%2%2%GamesNon-gamesOrganicGoogle SearchThird partyAdWords
0%5%10%15%20%25%30%35%40%45%50%55%60%65%70%75%80%85%90%95%100%

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Release date

June 2018

Region

United States

Survey time period

April to May 2017

Supplementary notes

Values may not add up to 100 percent due to rounding.

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