Social media ads CPC worldwide 2021, by platform

Published by Statista Research Department, Jan 10, 2023
As of October 2021, cost-per-click (CPC) of YouTube ads stood at 3.21 U.S. dollars. Among the social networks presented in the data set, LinkedIn hat the highest CPC, with 5.26 U.S. dollars whereas twitter had the lowest CPC with 0.38 U.S. dollars.

Cost-per-click (CPC) of ads on selected social media platforms worldwide as of October 2021 (in U.S. dollars)

© Statista 2024
Download
Show detailed source information?
Register for free
Already a member?
Log in
Sources

Use Ask Statista Research Service

Release date

October 2021

Region

Worldwide

Survey time period

as of October 2021

Supplementary notes

The source does not provide a survey date. The date provided is the publication date.

Citation formats
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts

Statistics on " Social media advertising and marketing worldwide "

The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics

Other statistics that may interest you Social media advertising and marketing worldwide

Overview

7

Market leaders

5

Usage

6

Effectiveness & metrics

5

Consumers

4

The role of AI in social media marketing

4

Further related statistics

13

Further Content: You might find this interesting as well

Statistics

Topics

Online advertising metricsDigital advertising in the U.S.Social media advertising and marketing worldwideDigital advertising formats in the U.S.Facebook advertising and marketing
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts
Learn more about how Statista can support your business.