This statistic shows the average cost-per-click on Instagram advertising in selected countries in the fourth quarter of 2017. During that period, the average CPC in Vietnam was 3.73 U.S. dollars, the highest among evaluated countries, while Facebook CPC in Liechtenstein amounted to 1.37 U.S. dollars in the same period.
Average cost-per-click (CPC) on Instagram advertising in selected countries as of 4th quarter 2017
(in U.S. dollars)
Cost per click (CPC) (also called pay per click) is an internet advertising model used to direct traffic to websites, where advertisers pay the publisher (typically a website owner) when the ad is clicked.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
AdEspresso. (May 29, 2018). Average cost-per-click (CPC) on Instagram advertising in selected countries as of 4th quarter 2017 (in U.S. dollars) [Graph]. In Statista. Retrieved November 07, 2024, from https://www.statista.com/statistics/872579/cost-per-click-on-instagram-countries/
AdEspresso. "Average cost-per-click (CPC) on Instagram advertising in selected countries as of 4th quarter 2017 (in U.S. dollars)." Chart. May 29, 2018. Statista. Accessed November 07, 2024. https://www.statista.com/statistics/872579/cost-per-click-on-instagram-countries/
AdEspresso. (2018). Average cost-per-click (CPC) on Instagram advertising in selected countries as of 4th quarter 2017 (in U.S. dollars). Statista. Statista Inc.. Accessed: November 07, 2024. https://www.statista.com/statistics/872579/cost-per-click-on-instagram-countries/
AdEspresso. "Average Cost-per-click (Cpc) on Instagram Advertising in Selected Countries as of 4th Quarter 2017 (in U.S. Dollars)." Statista, Statista Inc., 29 May 2018, https://www.statista.com/statistics/872579/cost-per-click-on-instagram-countries/
AdEspresso, Average cost-per-click (CPC) on Instagram advertising in selected countries as of 4th quarter 2017 (in U.S. dollars) Statista, https://www.statista.com/statistics/872579/cost-per-click-on-instagram-countries/ (last visited November 07, 2024)
Average cost-per-click (CPC) on Instagram advertising in selected countries as of 4th quarter 2017 (in U.S. dollars) [Graph], AdEspresso, May 29, 2018. [Online]. Available: https://www.statista.com/statistics/872579/cost-per-click-on-instagram-countries/