As of the second quarter of 2020, the majority of Danes, or 57 percent, were negative towards ads on websites, while seven percent were positive. 36 percent of respondents had a neutral attitude towards advertisements on websites.
Attitudes towards ads on websites in Denmark in 2020
Characteristic
Share of respondents
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* The source adds the following information: "The respondents have been selected from our Nordic, German, UK and US panels consisting of more than 1.5 million panelists and weighed to achieve representativity on the more than 14,000 respondents who completed the survey".
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AudienceProject. (August 19, 2020). Attitudes towards ads on websites in Denmark in 2020 [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/872480/attitudes-towards-ads-on-websites-denmark/
AudienceProject. "Attitudes towards ads on websites in Denmark in 2020." Chart. August 19, 2020. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/872480/attitudes-towards-ads-on-websites-denmark/
AudienceProject. (2020). Attitudes towards ads on websites in Denmark in 2020. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/872480/attitudes-towards-ads-on-websites-denmark/
AudienceProject. "Attitudes towards Ads on Websites in Denmark in 2020." Statista, Statista Inc., 19 Aug 2020, https://www.statista.com/statistics/872480/attitudes-towards-ads-on-websites-denmark/
AudienceProject, Attitudes towards ads on websites in Denmark in 2020 Statista, https://www.statista.com/statistics/872480/attitudes-towards-ads-on-websites-denmark/ (last visited August 25, 2024)
Attitudes towards ads on websites in Denmark in 2020 [Graph], AudienceProject, August 19, 2020. [Online]. Available: https://www.statista.com/statistics/872480/attitudes-towards-ads-on-websites-denmark/