This statistic illustrates the results of a 2017 survey that asked participants in the United Kingdom if they had ever visited a film or TV location whilst on holiday/vacation abroad and how much this influenced (or would influence) their decision to travel to a specific destination. Of respondents, 39 percent said they had visited a film/TV location whilst on holiday abroad, but only seven percent said it was the main reason for their visit. Most respondents advised that it had no influence on their destination choice.
Have you ever visited a film or TV location whilst on a holiday/vacation abroad?*
Characteristic
Share of respondents
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* The original questions were worded as follows: "Have you ever visited a film or TV location whilst on a holiday/vacation abroad?" - All answering that they have visited = "To what extent was the film or TV location a reason for you choosing to take a trip to that destination?". - All answering that they have not visited: "To what extent would a film or TV location be the reason for you choosing to take a trip to a specific destination?".
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VisitBritain. (February 1, 2018). Have you ever visited a film or TV location whilst on a holiday/vacation abroad?* [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/871859/film-tourism-influence-on-holiday-destination-choice/
VisitBritain. "Have you ever visited a film or TV location whilst on a holiday/vacation abroad?*." Chart. February 1, 2018. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/871859/film-tourism-influence-on-holiday-destination-choice/
VisitBritain. (2018). Have you ever visited a film or TV location whilst on a holiday/vacation abroad?*. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/871859/film-tourism-influence-on-holiday-destination-choice/
VisitBritain. "Have You Ever Visited a Film or Tv Location Whilst on a Holiday/Vacation Abroad?*." Statista, Statista Inc., 1 Feb 2018, https://www.statista.com/statistics/871859/film-tourism-influence-on-holiday-destination-choice/
VisitBritain, Have you ever visited a film or TV location whilst on a holiday/vacation abroad?* Statista, https://www.statista.com/statistics/871859/film-tourism-influence-on-holiday-destination-choice/ (last visited August 25, 2024)
Have you ever visited a film or TV location whilst on a holiday/vacation abroad?* [Graph], VisitBritain, February 1, 2018. [Online]. Available: https://www.statista.com/statistics/871859/film-tourism-influence-on-holiday-destination-choice/