In 2023, the strongest Indonesian brands was Bank Central Asia (BCA), reaching a brand strength index of 92.9 points out of 100 points. It is followed by Bank BRI and Pertamina with 85.3 and 83.9 points out of 100 points respectively.
Ranking of the strongest Indonesian brands in 2023, by brand strength index*
* According to the source, the brand strength index (BSI) ranks the most valuable Indonesian brands with a score out of 100 according to their marketing investment, stakeholder equity and the impact of their business performance.
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Brand Finance. (June 8, 2023). Ranking of the strongest Indonesian brands in 2023, by brand strength index* [Graph]. In Statista. Retrieved December 31, 2024, from https://www.statista.com/statistics/870527/indonesia-strongest-brands/
Brand Finance. "Ranking of the strongest Indonesian brands in 2023, by brand strength index*." Chart. June 8, 2023. Statista. Accessed December 31, 2024. https://www.statista.com/statistics/870527/indonesia-strongest-brands/
Brand Finance. (2023). Ranking of the strongest Indonesian brands in 2023, by brand strength index*. Statista. Statista Inc.. Accessed: December 31, 2024. https://www.statista.com/statistics/870527/indonesia-strongest-brands/
Brand Finance. "Ranking of The Strongest Indonesian Brands in 2023, by Brand Strength Index*." Statista, Statista Inc., 8 Jun 2023, https://www.statista.com/statistics/870527/indonesia-strongest-brands/
Brand Finance, Ranking of the strongest Indonesian brands in 2023, by brand strength index* Statista, https://www.statista.com/statistics/870527/indonesia-strongest-brands/ (last visited December 31, 2024)
Ranking of the strongest Indonesian brands in 2023, by brand strength index* [Graph], Brand Finance, June 8, 2023. [Online]. Available: https://www.statista.com/statistics/870527/indonesia-strongest-brands/
