According to the results of a survey conducted in late 2019, 49 percent of B2B marketers in the United States believed e-mail to be the most effective channel in generating early-stage engagement. it was also found that 39 percent of survey participant indicated that in person events were effective in driving customer engagement.
Marketing channels considered as most effective in driving early stage engagement according to B2B marketers in the United States as of December 2019
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eMarketer. (May 5, 2020). Marketing channels considered as most effective in driving early stage engagement according to B2B marketers in the United States as of December 2019 [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/868379/marketing-channels-effective-driving-engagement/
eMarketer. "Marketing channels considered as most effective in driving early stage engagement according to B2B marketers in the United States as of December 2019." Chart. May 5, 2020. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/868379/marketing-channels-effective-driving-engagement/
eMarketer. (2020). Marketing channels considered as most effective in driving early stage engagement according to B2B marketers in the United States as of December 2019. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/868379/marketing-channels-effective-driving-engagement/
eMarketer. "Marketing Channels Considered as Most Effective in Driving Early Stage Engagement According to B2b Marketers in The United States as of December 2019." Statista, Statista Inc., 5 May 2020, https://www.statista.com/statistics/868379/marketing-channels-effective-driving-engagement/
eMarketer, Marketing channels considered as most effective in driving early stage engagement according to B2B marketers in the United States as of December 2019 Statista, https://www.statista.com/statistics/868379/marketing-channels-effective-driving-engagement/ (last visited December 21, 2024)
Marketing channels considered as most effective in driving early stage engagement according to B2B marketers in the United States as of December 2019 [Graph], eMarketer, May 5, 2020. [Online]. Available: https://www.statista.com/statistics/868379/marketing-channels-effective-driving-engagement/
