This statistic displays the results of a survey from August 2016 about the usage of coupons and discount programs in Germany. During the survey period, it was found that 66 percent of the respondents use loyalty schemes multiple times a year.
Usage of coupons and discounts multiple times per year in retail in Germany 2016, by type*
individuals from the residential population that are involved in making shopping decisions.
Method of interview
Online survey
Supplementary notes
* The original German question was phrased as follows: "Wie oft nutzen Sie die folgenden Arten von Rabatten und Angeboten?"
English translation: "How often do you use the following types of discounts and offers?"
Multiple answers were possible.
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Statista. (August 30, 2016). Usage of coupons and discounts multiple times per year in retail in Germany 2016, by type* [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/868217/usage-of-coupons-and-discounts-in-germany/
Statista. "Usage of coupons and discounts multiple times per year in retail in Germany 2016, by type*." Chart. August 30, 2016. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/868217/usage-of-coupons-and-discounts-in-germany/
Statista. (2016). Usage of coupons and discounts multiple times per year in retail in Germany 2016, by type*. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/868217/usage-of-coupons-and-discounts-in-germany/
Statista. "Usage of Coupons and Discounts Multiple times per Year in Retail in Germany 2016, by Type*." Statista, Statista Inc., 30 Aug 2016, https://www.statista.com/statistics/868217/usage-of-coupons-and-discounts-in-germany/
Statista, Usage of coupons and discounts multiple times per year in retail in Germany 2016, by type* Statista, https://www.statista.com/statistics/868217/usage-of-coupons-and-discounts-in-germany/ (last visited December 22, 2024)
Usage of coupons and discounts multiple times per year in retail in Germany 2016, by type* [Graph], Statista, August 30, 2016. [Online]. Available: https://www.statista.com/statistics/868217/usage-of-coupons-and-discounts-in-germany/
