This statistic shows the results of a 2016 survey in which consumers in Germany were asked how important the following factors are in order to make a loyalty program attractive for them. Among those surveyed, 43 percent said they find the possibility to collect points as quite important, making this the most influential criteria in the provided list. The quality and quantity of the rewards shop and the offers and promotions available are also crucial factors, quoted as quite important by 36 percent and 31 percent of respondents, respectively.
In order to make the loyalty program attractive for you, how important are the following factors?*
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Comarch. (April 12, 2017). In order to make the loyalty program attractive for you, how important are the following factors?* [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/867759/loyalty-program-triggers-germany/
Comarch. "In order to make the loyalty program attractive for you, how important are the following factors?*." Chart. April 12, 2017. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/867759/loyalty-program-triggers-germany/
Comarch. (2017). In order to make the loyalty program attractive for you, how important are the following factors?*. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/867759/loyalty-program-triggers-germany/
Comarch. "In Order to Make The Loyalty Program Attractive for You, How Important Are The following Factors?*." Statista, Statista Inc., 12 Apr 2017, https://www.statista.com/statistics/867759/loyalty-program-triggers-germany/
Comarch, In order to make the loyalty program attractive for you, how important are the following factors?* Statista, https://www.statista.com/statistics/867759/loyalty-program-triggers-germany/ (last visited December 22, 2024)
In order to make the loyalty program attractive for you, how important are the following factors?* [Graph], Comarch, April 12, 2017. [Online]. Available: https://www.statista.com/statistics/867759/loyalty-program-triggers-germany/
