In 2023, custom charges were the biggest reason Swedish shoppers did not want to buy from foreign online stores. Over half of the survey respondents cited custom charges as their main reason against cross-border e-commerce. Around 45 percent of online shoppers said that longer delivery times stopped them from ordering from overseas. Fear of fraud followed, with 40 percent of survey respondents.
Main reasons why online shoppers do not purchase products cross-border in Sweden in 2023
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DHL Group. (October 19, 2023). Main reasons why online shoppers do not purchase products cross-border in Sweden in 2023 [Graph]. In Statista. Retrieved December 30, 2024, from https://www.statista.com/statistics/867588/reasons-why-consumers-did-not-purchase-from-foreign-online-shops-in-sweden/
DHL Group. "Main reasons why online shoppers do not purchase products cross-border in Sweden in 2023." Chart. October 19, 2023. Statista. Accessed December 30, 2024. https://www.statista.com/statistics/867588/reasons-why-consumers-did-not-purchase-from-foreign-online-shops-in-sweden/
DHL Group. (2023). Main reasons why online shoppers do not purchase products cross-border in Sweden in 2023. Statista. Statista Inc.. Accessed: December 30, 2024. https://www.statista.com/statistics/867588/reasons-why-consumers-did-not-purchase-from-foreign-online-shops-in-sweden/
DHL Group. "Main Reasons Why Online Shoppers Do Not Purchase Products Cross-border in Sweden in 2023." Statista, Statista Inc., 19 Oct 2023, https://www.statista.com/statistics/867588/reasons-why-consumers-did-not-purchase-from-foreign-online-shops-in-sweden/
DHL Group, Main reasons why online shoppers do not purchase products cross-border in Sweden in 2023 Statista, https://www.statista.com/statistics/867588/reasons-why-consumers-did-not-purchase-from-foreign-online-shops-in-sweden/ (last visited December 30, 2024)
Main reasons why online shoppers do not purchase products cross-border in Sweden in 2023 [Graph], DHL Group, October 19, 2023. [Online]. Available: https://www.statista.com/statistics/867588/reasons-why-consumers-did-not-purchase-from-foreign-online-shops-in-sweden/