This statistic shows the results of a survey taken in the third quarter of 2017 regarding preference for Samsung or iPhone smartphone for the next phone purchase. 88 percent of respondents (loyal Samsung owners) in North America said that they would consider Samsung when next upgrading / purchasing a new phone.
Which brand(s) would be your top choice when you next upgrade or buy a new mobile phone?
Characteristic
Samsung
iPhone
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GWI. (February 22, 2018). Which brand(s) would be your top choice when you next upgrade or buy a new mobile phone? [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/864609/smartphone-brand-preference-worldwide-by-region/
GWI. "Which brand(s) would be your top choice when you next upgrade or buy a new mobile phone?." Chart. February 22, 2018. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/864609/smartphone-brand-preference-worldwide-by-region/
GWI. (2018). Which brand(s) would be your top choice when you next upgrade or buy a new mobile phone?. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/864609/smartphone-brand-preference-worldwide-by-region/
GWI. "Which Brand(S) Would Be Your Top Choice When You next Upgrade or Buy a New Mobile Phone?." Statista, Statista Inc., 22 Feb 2018, https://www.statista.com/statistics/864609/smartphone-brand-preference-worldwide-by-region/
GWI, Which brand(s) would be your top choice when you next upgrade or buy a new mobile phone? Statista, https://www.statista.com/statistics/864609/smartphone-brand-preference-worldwide-by-region/ (last visited August 25, 2024)
Which brand(s) would be your top choice when you next upgrade or buy a new mobile phone? [Graph], GWI, February 22, 2018. [Online]. Available: https://www.statista.com/statistics/864609/smartphone-brand-preference-worldwide-by-region/