Web browser versus app usage for mobile holiday shopping in North America 2018

Published by
Stephanie Chevalier,
May 4, 2022
This statistic presents the comparison between web browser and app usage for mobile holiday shopping in North America as of January 2018. According to the findings, 52 percent of responding shoppers used their mobile web browser during their mobile shopping session, while in comparison 48 percent used a specific retailer app instead.

Web browser versus app usage for mobile holiday shopping in North America as of January 2018

© Statista 2024
Download
Show detailed source information?
Register for free
Already a member?
Log in
Source

Use Ask Statista Research Service

Release date

February 2018

Region

North America

Survey time period

January 1 to January 16, 2018

Number of respondents

1,743 respondents

Age group

18 years and older

Citation formats
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts

Statistics on " Super apps "

The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics

Other statistics that may interest you Super apps

Addressable market

5

Mobile app market overview

5

Existing multi-purpose platforms

8

User interest in super apps

8

Onboarding constraints

6

Spotlight: mobile payments & mobile money usage

8

Further related statistics

5

Further Content: You might find this interesting as well

Statistics

Topics

App usage in JapanInternet usage in JapanSmartphone market in JapanMobile gaming in JapanSocial media usage in Japan
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts
Learn more about how Statista can support your business.