This statistic displays the result of a survey on people who make a purchase decision based on a magazine advertisement in Finland in 2016, by gender. According to the survey, women were more likely to be influenced by a magazine ad than men. 36 percent of female respondents had bought something based on an ad seen in a magazine.
Share of people who make a purchase decision based on a magazine advertisement in Finland in 2016, by gender
respondents who agreed to full or some extent to have bought something based on an ad
Supplementary notes
The source does not provide information on the original wording of the question used during the survey. Thus, the wording chosen for this statistic may differ slightly from the one in the survey.
The source does not specify the number of respondents.
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FPPA. (June 21, 2017). Share of people who make a purchase decision based on a magazine advertisement in Finland in 2016, by gender [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/858677/purchase-decision-based-on-magazine-advertisement-in-finland-by-gender/
FPPA. "Share of people who make a purchase decision based on a magazine advertisement in Finland in 2016, by gender." Chart. June 21, 2017. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/858677/purchase-decision-based-on-magazine-advertisement-in-finland-by-gender/
FPPA. (2017). Share of people who make a purchase decision based on a magazine advertisement in Finland in 2016, by gender. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/858677/purchase-decision-based-on-magazine-advertisement-in-finland-by-gender/
FPPA. "Share of People Who Make a Purchase Decision Based on a Magazine Advertisement in Finland in 2016, by Gender." Statista, Statista Inc., 21 Jun 2017, https://www.statista.com/statistics/858677/purchase-decision-based-on-magazine-advertisement-in-finland-by-gender/
FPPA, Share of people who make a purchase decision based on a magazine advertisement in Finland in 2016, by gender Statista, https://www.statista.com/statistics/858677/purchase-decision-based-on-magazine-advertisement-in-finland-by-gender/ (last visited November 21, 2024)
Share of people who make a purchase decision based on a magazine advertisement in Finland in 2016, by gender [Graph], FPPA, June 21, 2017. [Online]. Available: https://www.statista.com/statistics/858677/purchase-decision-based-on-magazine-advertisement-in-finland-by-gender/
