Number of Facebook users in Belgium 2017-2018, by age group

How many people in Belgium use Facebook? In 2018, it was estimated that there were around 1.7 million users of the social network that were between 25 to 35 years old. Overall, Facebook use increased across all age groups that year. The country had an equal share of male and female Facebook users, although there were more male users in the age groups 18-24, 25-34 and 35-44 years old. For both genders, use of the social media platform was highest among Millennials.

Facebook is used relatively often in Belgium…

Compared to other European countries, the Silicon Valley platform had relatively many users amongst the Belgian population. This includes Generation Z: 82 percent of teenagers from Flanders (the Dutch-speaking region of the country) said in 2018 that they used the Facebook app at least once in the past month, making it their most popular smartphone app.

…and the same goes for Facebook Messenger.

Maybe it is due to this familiarity with Facebook that Facebook Messenger was cited as the most used IM app in Belgium. 44 percent of Belgian respondents indicated in a 2017 survey that they used the app for daily communication purposes, outscoring Snapchat, iMessage and Skype. WhatsApp was slightly less popular in Belgium: roughly 42 percent of Belgian respondents aged 18 to 24 years old used the messenger on a daily basis.