Share of channels used by consumers to make an automotive purchase in India 2016-2020

Share of channels used by consumers to make an automotive purchase across India in 2016 with a forecast for 2020, by channel

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Release date

May 2017

Region

India

Survey time period

December 2016 to January 2017

Number of respondents

1,551 respondents

Supplementary notes

Note: Values are based off a survey size of 736 respondents for 2016, and 815 respondents for 2020.

The survey question was phrased as follows: 'Which channels did you use to come to a set of possible choices for purchase?'. *Forecasted.

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