This statistic presents the influence of coupons on purchase decisions in the United States in 2017, by product category. According to the findings, 60.8 percent of surveyed respondents stated that coupons had an influence on their decision making when purchasing grocery products, while in comparison 36.9 percent of respondents reported similarly when deciding on where to dine out.
Influence of coupons on purchase decisions in the United States in 2017, by product category
Characteristic
Share of respondents
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National Retail Federation. (November 9, 2017). Influence of coupons on purchase decisions in the United States in 2017, by product category [Graph]. In Statista. Retrieved September 01, 2024, from https://www.statista.com/statistics/831362/influence-coupons-purchase-decisions-product-category/
National Retail Federation. "Influence of coupons on purchase decisions in the United States in 2017, by product category." Chart. November 9, 2017. Statista. Accessed September 01, 2024. https://www.statista.com/statistics/831362/influence-coupons-purchase-decisions-product-category/
National Retail Federation. (2017). Influence of coupons on purchase decisions in the United States in 2017, by product category. Statista. Statista Inc.. Accessed: September 01, 2024. https://www.statista.com/statistics/831362/influence-coupons-purchase-decisions-product-category/
National Retail Federation. "Influence of Coupons on Purchase Decisions in The United States in 2017, by Product Category." Statista, Statista Inc., 9 Nov 2017, https://www.statista.com/statistics/831362/influence-coupons-purchase-decisions-product-category/
National Retail Federation, Influence of coupons on purchase decisions in the United States in 2017, by product category Statista, https://www.statista.com/statistics/831362/influence-coupons-purchase-decisions-product-category/ (last visited September 01, 2024)
Influence of coupons on purchase decisions in the United States in 2017, by product category [Graph], National Retail Federation, November 9, 2017. [Online]. Available: https://www.statista.com/statistics/831362/influence-coupons-purchase-decisions-product-category/