The statistic displays the results of a survey conducted between September and October 2017 about the share of consumers who purchase goods or services online in mainland China, by online event. During the survey period, 70 percent of respondents in China stated that they shopped online during the Singles' Day online festival.
Share of consumers who purchase goods or services online in mainland China as of October 2017, by online festival
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
KPMG, & GS1. (November 6, 2017). Share of consumers who purchase goods or services online in mainland China as of October 2017, by online festival [Graph]. In Statista. Retrieved December 04, 2024, from https://www.statista.com/statistics/831328/china-share-of-consumers-who-shop-online-by-shopping-event/
KPMG, und GS1. "Share of consumers who purchase goods or services online in mainland China as of October 2017, by online festival." Chart. November 6, 2017. Statista. Accessed December 04, 2024. https://www.statista.com/statistics/831328/china-share-of-consumers-who-shop-online-by-shopping-event/
KPMG, GS1. (2017). Share of consumers who purchase goods or services online in mainland China as of October 2017, by online festival. Statista. Statista Inc.. Accessed: December 04, 2024. https://www.statista.com/statistics/831328/china-share-of-consumers-who-shop-online-by-shopping-event/
KPMG, and GS1. "Share of Consumers Who Purchase Goods or Services Online in Mainland China as of October 2017, by Online Festival." Statista, Statista Inc., 6 Nov 2017, https://www.statista.com/statistics/831328/china-share-of-consumers-who-shop-online-by-shopping-event/
KPMG & GS1, Share of consumers who purchase goods or services online in mainland China as of October 2017, by online festival Statista, https://www.statista.com/statistics/831328/china-share-of-consumers-who-shop-online-by-shopping-event/ (last visited December 04, 2024)
Share of consumers who purchase goods or services online in mainland China as of October 2017, by online festival [Graph], KPMG, & GS1, November 6, 2017. [Online]. Available: https://www.statista.com/statistics/831328/china-share-of-consumers-who-shop-online-by-shopping-event/
