Consumer perception between online reviews and actual products received in India 2017

Published by A. Minhas, May 24, 2022
This statistic displays the results of a survey conducted in 2017 about the variation between online reviews and actual products received from e-commerce websites according to consumers in India. During the survey period, 62 percent of respondents stated that they did experience variations between online reviews and the actual product they received when purchasing from an e-commerce website.

Variation between online reviews and actual products received from e-commerce websites according to consumers in India in 2017

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Release date

November 2017

Region

India

Survey time period

November 2017

Number of respondents

3,614 respondents

Supplementary notes

The survey question was phrased as follows: 'Have you experienced significant variation between a product review on e-commerce site and the actual product received?'

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Key players

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