McDonald's spent approximately 795 million Brazilian reals in advertising in Brazil in 2018, down from nearly 832 million reals spent in the previous year. The number of restaurants of this fast food chain operating in the country has continuosly grown in the past years, reaching nearly 1,000 units in 2018.
Advertising spending of McDonald's in Brazil in 2017 and 2018
(in million Brazilian reals)
Characteristic
Ad spend in million Brazilian reals
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Kantar Ibope Media. (May 6, 2019). Advertising spending of McDonald's in Brazil in 2017 and 2018 (in million Brazilian reals) [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/830003/advertising-spending-mcdonald-s-brazil/
Kantar Ibope Media. "Advertising spending of McDonald's in Brazil in 2017 and 2018 (in million Brazilian reals)." Chart. May 6, 2019. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/830003/advertising-spending-mcdonald-s-brazil/
Kantar Ibope Media. (2019). Advertising spending of McDonald's in Brazil in 2017 and 2018 (in million Brazilian reals). Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/830003/advertising-spending-mcdonald-s-brazil/
Kantar Ibope Media. "Advertising Spending of Mcdonald's in Brazil in 2017 and 2018 (in Million Brazilian Reals)." Statista, Statista Inc., 6 May 2019, https://www.statista.com/statistics/830003/advertising-spending-mcdonald-s-brazil/
Kantar Ibope Media, Advertising spending of McDonald's in Brazil in 2017 and 2018 (in million Brazilian reals) Statista, https://www.statista.com/statistics/830003/advertising-spending-mcdonald-s-brazil/ (last visited July 22, 2024)
Advertising spending of McDonald's in Brazil in 2017 and 2018 (in million Brazilian reals) [Graph], Kantar Ibope Media, May 6, 2019. [Online]. Available: https://www.statista.com/statistics/830003/advertising-spending-mcdonald-s-brazil/