The market share of Mastercard in Sweden was significantly larger than that of both Visa and American Express. In 2021, Mastercard reached a market share of 71 percent, followed by Visa with a market share of 28 percent. Only a small share used American Express (2 percent). On a European level, the market share of Mastercard and Visa was almost reversed to those of Sweden. Mastercard was only the second most common while Visa was the leading payment card brand, in terms of purchase volume.
Sweden is often said to be a cashless society, but is the country totally cashless? According to data from 2018, Sweden is not yet completely cashless, but the trend is going in that direction. In 2019, 12.8 percent of the total payments in the country were made by cash.
Market share of payment card brands - Visa, Mastercard, American Express, or in-market local card schemes - in Sweden from 2018 to 2022
Characteristic
Mastercard
Visa
American Express
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Worldpay, & PPRO, & Statista. (January 1, 2024). Market share of payment card brands - Visa, Mastercard, American Express, or in-market local card schemes - in Sweden from 2018 to 2022 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/829805/leading-brands-in-payment-cards-in-sweden/
Worldpay, und PPRO, und Statista. "Market share of payment card brands - Visa, Mastercard, American Express, or in-market local card schemes - in Sweden from 2018 to 2022." Chart. January 1, 2024. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/829805/leading-brands-in-payment-cards-in-sweden/
Worldpay, PPRO, Statista. (2024). Market share of payment card brands - Visa, Mastercard, American Express, or in-market local card schemes - in Sweden from 2018 to 2022. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/829805/leading-brands-in-payment-cards-in-sweden/
Worldpay, and PPRO, and Statista. "Market Share of Payment Card Brands - Visa, Mastercard, American Express, or In-market Local Card Schemes - in Sweden from 2018 to 2022." Statista, Statista Inc., 1 Jan 2024, https://www.statista.com/statistics/829805/leading-brands-in-payment-cards-in-sweden/
Worldpay & PPRO & Statista, Market share of payment card brands - Visa, Mastercard, American Express, or in-market local card schemes - in Sweden from 2018 to 2022 Statista, https://www.statista.com/statistics/829805/leading-brands-in-payment-cards-in-sweden/ (last visited July 22, 2024)
Market share of payment card brands - Visa, Mastercard, American Express, or in-market local card schemes - in Sweden from 2018 to 2022 [Graph], Worldpay, & PPRO, & Statista, January 1, 2024. [Online]. Available: https://www.statista.com/statistics/829805/leading-brands-in-payment-cards-in-sweden/