As of September 2019, Tinder reported an audience reach of 7.86 million users in the United States, making it the most popular online dating. Second-ranked Bumble had 5.03 million U.S. mobile users. Globally, tinder.com ranked third most popular online dating website in March 2020, with roughly 59 million visits during this month. The leading dating site during this period was badoo.com, with 182.5 million visits per month.
Tinder user demographics in the United States
In April 2020, individuals aged between 30 and 44 years old made up the largest share of Tinder users in the United states. Tinder was less popular amongst adults within the 55-64 age group, with only six percent of respondents using the dating app. Additionally, Tinder attracted significantly more male than female users , with respective shares of 72 percent and 28 percent .
Online dating in times of coronavirus
Social distancing and stay-at-home orders due to the global coronavirus pandemic have resulted in an increased interest in online dating, as a way to connect to one another. Based on data collected from a survey in April 2020 in the United States, 31 percent of Millennials admitted they were using online dating apps or services much more during than prior to the COVID-19 pandemic. On the other hand, only 12 percent of U.S. Millennial the dating app users said that they were using online dating platforms much less.
Most popular online dating apps in the United States as of September 2019, by audience size
(in millions)
Characteristic
Audience size in millions
tinder
7.86
Bumble
5.03
POF (main)
4.28
Match.com (main)
1.95
OkCupid (main)
1.79
Grindr
1.64
Hinge
1.21
Zoosk
0.91
MeetMe
0.91
Ashley Madison
0.85
Created with Highcharts 7.2.2Audience size in millions7.867.865.035.034.284.281.951.951.791.791.641.641.211.210.910.910.910.910.850.85tinderBumblePOF (main)Match.com (main)OkCupid (main)GrindrHingeZooskMeetMeAshley Madison
00.511.522.533.544.555.566.577.588.59
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Verto Analytics. (November 13, 2019). Most popular online dating apps in the United States as of September 2019, by audience size (in millions) [Graph]. In Statista. Retrieved February 18, 2025, from https://www.statista.com/statistics/826778/most-popular-dating-apps-by-audience-size-usa/
Verto Analytics. "Most popular online dating apps in the United States as of September 2019, by audience size (in millions)." Chart. November 13, 2019. Statista. Accessed February 18, 2025. https://www.statista.com/statistics/826778/most-popular-dating-apps-by-audience-size-usa/
Verto Analytics. (2019). Most popular online dating apps in the United States as of September 2019, by audience size (in millions). Statista. Statista Inc.. Accessed: February 18, 2025. https://www.statista.com/statistics/826778/most-popular-dating-apps-by-audience-size-usa/
Verto Analytics. "Most Popular Online Dating Apps in The United States as of September 2019, by Audience Size (in Millions)." Statista, Statista Inc., 13 Nov 2019, https://www.statista.com/statistics/826778/most-popular-dating-apps-by-audience-size-usa/
Verto Analytics, Most popular online dating apps in the United States as of September 2019, by audience size (in millions) Statista, https://www.statista.com/statistics/826778/most-popular-dating-apps-by-audience-size-usa/ (last visited February 18, 2025)
Most popular online dating apps in the United States as of September 2019, by audience size (in millions) [Graph], Verto Analytics, November 13, 2019. [Online]. Available: https://www.statista.com/statistics/826778/most-popular-dating-apps-by-audience-size-usa/
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