The timeline shows the growth rate of cost-per-mille (CPM) of advertising in the United States from 2011 to 2017, by medium. According to the source, online video advertising CPM grew by one percent in 2016 compared to 2015, and it was expected to further grow by three percent in 2017.
Growth rate of cost-per-mille (CPM) of advertising in the United States from 2011 to 2017, by medium
Adjust the presentation of the statistic and data points.
Share the statistic on social media channels or embed the statistic in your
website using "Embed Code", where available.
Cite this statistic and select one of the following formats: APA, Chicago, Harvard, MLA & Bluebook.
Print the statistic including description and metadata.
Chart type
Growth rate of cost-per-mille (CPM) of advertising in the United States from 2011 to 2017, by medium
Share this statistic
You have no right to use this feature.
Make sure to contact us if you are interested in scientific citation.
You can upgrade your account to enable this functionality for all statistics.
This feature is not available with your current account.Request access
Statista has been my savior on several occasions.
The site is easy to maneuver and the data is in a format that can
go right into a report or presentation.
Learn more about how Statista can support your business.
Havas Media, & AAAA. (August 24, 2017). Growth rate of cost-per-mille (CPM) of advertising in the United States from 2011 to 2017, by medium [Graph]. In Statista. Retrieved February 17, 2025, from https://www.statista.com/statistics/826047/growth-cpm-ads-us-medium/
Havas Media, und AAAA. "Growth rate of cost-per-mille (CPM) of advertising in the United States from 2011 to 2017, by medium." Chart. August 24, 2017. Statista. Accessed February 17, 2025. https://www.statista.com/statistics/826047/growth-cpm-ads-us-medium/
Havas Media, AAAA. (2017). Growth rate of cost-per-mille (CPM) of advertising in the United States from 2011 to 2017, by medium. Statista. Statista Inc.. Accessed: February 17, 2025. https://www.statista.com/statistics/826047/growth-cpm-ads-us-medium/
Havas Media, and AAAA. "Growth Rate of Cost-per-mille (Cpm) of Advertising in The United States from 2011 to 2017, by Medium." Statista, Statista Inc., 24 Aug 2017, https://www.statista.com/statistics/826047/growth-cpm-ads-us-medium/
Havas Media & AAAA, Growth rate of cost-per-mille (CPM) of advertising in the United States from 2011 to 2017, by medium Statista, https://www.statista.com/statistics/826047/growth-cpm-ads-us-medium/ (last visited February 17, 2025)
Growth rate of cost-per-mille (CPM) of advertising in the United States from 2011 to 2017, by medium [Graph], Havas Media, & AAAA, August 24, 2017. [Online]. Available: https://www.statista.com/statistics/826047/growth-cpm-ads-us-medium/
Profit from additional features with an Employee Account
Please create an employee account to be able to mark statistics as favorites.
Then you can access your favorite statistics via the star in the header.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.