According to the estimates, in the 2018/19 season, broadcast TV upfront buys had a CPM of 36.19 U.S. dollars, up from 31.97 dollars in the previous season.
National TV broadcast networks upfront advertising cost-per-mille (CPM) in the United States from 2008/09 to 2019/20 season
(in U.S. dollars)
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MDI. (August 8, 2019). National TV broadcast networks upfront advertising cost-per-mille (CPM) in the United States from 2008/09 to 2019/20 season (in U.S. dollars) [Graph]. In Statista. Retrieved October 31, 2024, from https://www.statista.com/statistics/826012/broadcast-tv-cpm/
MDI. "National TV broadcast networks upfront advertising cost-per-mille (CPM) in the United States from 2008/09 to 2019/20 season (in U.S. dollars)." Chart. August 8, 2019. Statista. Accessed October 31, 2024. https://www.statista.com/statistics/826012/broadcast-tv-cpm/
MDI. (2019). National TV broadcast networks upfront advertising cost-per-mille (CPM) in the United States from 2008/09 to 2019/20 season (in U.S. dollars). Statista. Statista Inc.. Accessed: October 31, 2024. https://www.statista.com/statistics/826012/broadcast-tv-cpm/
MDI. "National Tv Broadcast Networks Upfront Advertising Cost-per-mille (Cpm) in The United States from 2008/09 to 2019/20 Season (in U.S. Dollars)." Statista, Statista Inc., 8 Aug 2019, https://www.statista.com/statistics/826012/broadcast-tv-cpm/
MDI, National TV broadcast networks upfront advertising cost-per-mille (CPM) in the United States from 2008/09 to 2019/20 season (in U.S. dollars) Statista, https://www.statista.com/statistics/826012/broadcast-tv-cpm/ (last visited October 31, 2024)
National TV broadcast networks upfront advertising cost-per-mille (CPM) in the United States from 2008/09 to 2019/20 season (in U.S. dollars) [Graph], MDI, August 8, 2019. [Online]. Available: https://www.statista.com/statistics/826012/broadcast-tv-cpm/