Share of female video game players in New Zealand 2010-2021

Published by
Christopher Hughes,
Mar 11, 2024
According to a survey in 2021, around 48 percent of video game players in New Zealand were female. This was a slight increase from the proportion of female gamers in 2019, with a value of around 46 percent.

Share of female video game players in New Zealand from 2010 to 2021

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Sources

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Release date

October 2021

Region

New Zealand

Survey time period

2010 to 2021

Number of respondents

2,270 respondents

Method of interview

Panel survey

Supplementary notes

The Nielsen Company provided Bond University with raw data for statistical analysis. The study included responses from 2,270 participants of all ages from 800 households in New Zealand. Participants were drawn randomly from the Nielsen Youth Voice Panel in March 2021.

A player was a person who indicated they play computer or video games, simply “yes” or “no” on any device including a PC, console, handheld, social network, mobile phone or tablet computer.

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