In 2021, the retail sale value of the food gift market in Japan amounted to around 4.1 trillion Japanese yen. The market size was forecast to reach almost 4.3 trillion yen in 2023. Gifting food is a common custom in Japan, with travel souvenirs often taking the form of confectioneries and other edible local specialties in the signature flavors of the regions.
Retail sales value of the domestic food gift market in Japan from 2019 to 2021 with forecasts until 2023
(in trillion Japanese yen)
*Forecast. Figures include sweets/confectionery, processed food, condiment/cooking oil, beverage, liquor, and etc. that are used as personal or corporate gift, including such occasions as mid-summer and year-end gifts. Research targets were gift wholesalers and makers, retailers (department stores, GMS, specialty stores, mail-order businesses), etc.
100 Japanese yen equal 0.74 U.S. dollars or 0.70 euros as of December 2022. Values have been rounded.
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Yano Research. (April 19, 2022). Retail sales value of the domestic food gift market in Japan from 2019 to 2021 with forecasts until 2023 (in trillion Japanese yen) [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/823756/japan-food-gift-market-size/
Yano Research. "Retail sales value of the domestic food gift market in Japan from 2019 to 2021 with forecasts until 2023 (in trillion Japanese yen)." Chart. April 19, 2022. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/823756/japan-food-gift-market-size/
Yano Research. (2022). Retail sales value of the domestic food gift market in Japan from 2019 to 2021 with forecasts until 2023 (in trillion Japanese yen). Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/823756/japan-food-gift-market-size/
Yano Research. "Retail Sales Value of The Domestic Food Gift Market in Japan from 2019 to 2021 with Forecasts until 2023 (in Trillion Japanese Yen)." Statista, Statista Inc., 19 Apr 2022, https://www.statista.com/statistics/823756/japan-food-gift-market-size/
Yano Research, Retail sales value of the domestic food gift market in Japan from 2019 to 2021 with forecasts until 2023 (in trillion Japanese yen) Statista, https://www.statista.com/statistics/823756/japan-food-gift-market-size/ (last visited December 22, 2024)
Retail sales value of the domestic food gift market in Japan from 2019 to 2021 with forecasts until 2023 (in trillion Japanese yen) [Graph], Yano Research, April 19, 2022. [Online]. Available: https://www.statista.com/statistics/823756/japan-food-gift-market-size/