In fiscal year 2020, the size of the rural FMCG market in India amounted to about 110 billion U.S. dollars. This sector had recorded significant growth rates in recent years and accounted for 45 percent of the country's FMCG market. Rising income levels had led to a clear increase in non-food expenditure.
Market size of FMCG across rural India from financial year 2009 to 2020, with an estimate for 2025
(in billion U.S. dollars)
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India Brand Equity Foundation. (April 19, 2022). Market size of FMCG across rural India from financial year 2009 to 2020, with an estimate for 2025 (in billion U.S. dollars) [Graph]. In Statista. Retrieved January 05, 2025, from https://www.statista.com/statistics/822490/india-rural-fmcg-market-size/
India Brand Equity Foundation. "Market size of FMCG across rural India from financial year 2009 to 2020, with an estimate for 2025 (in billion U.S. dollars)." Chart. April 19, 2022. Statista. Accessed January 05, 2025. https://www.statista.com/statistics/822490/india-rural-fmcg-market-size/
India Brand Equity Foundation. (2022). Market size of FMCG across rural India from financial year 2009 to 2020, with an estimate for 2025 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: January 05, 2025. https://www.statista.com/statistics/822490/india-rural-fmcg-market-size/
India Brand Equity Foundation. "Market Size of Fmcg across Rural India from Financial Year 2009 to 2020, with An Estimate for 2025 (in Billion U.S. Dollars)." Statista, Statista Inc., 19 Apr 2022, https://www.statista.com/statistics/822490/india-rural-fmcg-market-size/
India Brand Equity Foundation, Market size of FMCG across rural India from financial year 2009 to 2020, with an estimate for 2025 (in billion U.S. dollars) Statista, https://www.statista.com/statistics/822490/india-rural-fmcg-market-size/ (last visited January 05, 2025)
Market size of FMCG across rural India from financial year 2009 to 2020, with an estimate for 2025 (in billion U.S. dollars) [Graph], India Brand Equity Foundation, April 19, 2022. [Online]. Available: https://www.statista.com/statistics/822490/india-rural-fmcg-market-size/
