Canada: leading authentic brands 2017
The statistic provides information on the leading authentic brands in Canada in 2017, based on an index score. Based on the answers of Canadian consumers, it was calculated that Tim Hortons scored 50 points higher than the average brand result (100 points) reaching a score of 150. Google, which in another ranking was found the most influential brand in Canada, was rated the second most authentic brand in the country along with Canadian Tire and Disney, with all three brands achieving a score of 147.
